The UN Sustainable Development Goals (SDGs) were launched by the United Nations in 2015 and contain 17 global targets that have to be met by 2030. The SDGs act as an overarching tool for linking companies, financial institutions and governments. This enables organizations to use the SDGs as a framework for shaping sustainable strategies and for communicating and reporting on them. Companies are expected to not only link their current strategy to the SDGs, but that the SDGs form a basis for a new sustainable development policy. Selecting material SDGs and setting clear, measurable and time-bound objectives is essential.